/ CRM & Social Media
H2O Transform is a suite of integration, CRM and database marketing tools that assist publishers and corporate enterprises in managing, monitoring and monetizing their social media and customer data assets. Using H2O products for CRM, Data Integration and project collaboration our customers reduce their operational costs and improve revenues by using accurate data to conduct targeted marketing campaigns, generate sales leads, ensure sales follow up and deliver efficient web based customer service.
We provide these applications based on the software as a service “SaaS” business model. By implementing an efficient Customer Relationship Management System (CRM) and the required data integration between web based social communities and CRM platforms publishers and enterprises are able to effectively build, operate and maintain an accurate database of readers, customers and partners for the purposes of marketing, sales, customer support and inventory management.
H2O has successfully implemented CRM and Social Community / Social Network software solutions in over 100 corporate enterprises in the Middle East, positioning us as the number one choice for companies that wish to lead their market by utilizing the latest web based social media & CRM technology platforms.
Our products include:
H2O Data Bridge
A suite of software tools for integrating web based platforms to the leading CRM software applications available on the market today. By integrating your web based social community with your CRM platform customers can automatically update CRM data, capture leads, run surveys and collect customer information directly into their CRM platforms with little or no manual intervention, facilitating improved sales and marketing communications.
Hosted CRM
We provide a hosted CRM & ERP platform that allows customers to maintain all of their customer data in a web based application for global access. Our hosted CRM platform is used to consolidate customer data from one or multiple web based applications, functions include lead & marketing management, sales account management and reporting, customer service and support management, customer invoicing and sales order management and inventory.
H2O Hosted Project Collaboration
The H2O project collaboration system allows you to provide a web based project management system to your internal and external customers. Using the H2O active collaboration platform all project stakeholders can collaborate and share information to ensure on time and to budget project delivery.
H2O Social Correlation Engine
Using the H2O Social Correlation Software marketing and IT departments can define rules across multiple SQL databases for the purpose of data marketing and customer service. The social correlation engine allows users to understand social network connections and activity to identify users that match rules based profiles for the purposes of marketing, sales and support.
H2O Social Middle Ware
The H2O Social Middle Ware application allows companies to manage multiple social media platforms, providing single sign in functionality across multiple communities, and automatic software distribution to update application features and functionality centrally for multiple social community application instances. Using H2O Social Ware our customers automate software updates, profile management and data management using our Enterprise Integration Bus (EIB) Middle Ware platform.
Other H2O Products
Other products include web based social media content management, mobile content management, location based services, digital promotions distribution, digital competition marketing and a suite of business consultancy and professional services ideally suited to corporate enterprises, publishers and telecommunications companies. We also provide a “long tail” digital advertising network for the Middle East and digital marketing services.
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