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CRM for Media and Publishing
Media and Publishing companies within the UAE are competing not only to
attract new customers, but also to build loyalty and retention rates among
existing customers. It is critical that Account Executives, Sales and Marketing
have a CRM tool that will help them manage complex relationships and share data
on important accounts. With media as a
core market for H2O transform we provide CRM solutions in both Abu
Dhabi and Dubai.
H2O Transform’ CRM solution for Media and Publishing allows Account
Managers, Sales, Marketing and Management to build profitable relationships
with their most important clients. Media and Publishing companies can use CRM
to identify the most valuable customers and deliver superior and personalised
service through better segmentation and alignment of product messages and
offers.
Benefits and Features of H2O Transform’ CRM Solution for Media and
Publishing:
- Track complex relationships
between prospects and Media Buyers
- Increase Productivity and
Efficiency of Account Manager &Sales Managers,
- Marketing Automation
- Award-winning relationship
management and contact management
- Powerful queries and groups
- Sales force automation
- Full and comprehensive
contact management
- Workflow and Process
automation
- Full range of business alerts
- Powerful Analytics,
Dashboards, Reporting and Business Intelligence
- Full integration with Outlook,
Email, Office suite, Lotus Notes
- Comprehensive Mobile and Wireless
options, via laptop, PDA, web or BlackBerry
- Ability to integrate with
back office and other systems
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